Your Business, Google and Social Media ROI – Video
There’s a lot of confusion around the issue of social media and getting a return on one’s time and social investment, to the point that some people think social media for business is ineffective. If...
View ArticleNo More Yahoo! Search for US and Canada – Video
Even if you don’t follow the search industry news much you should have noticed that there’s something different about Yahoo’s search results lately.
View ArticleHow to Create a 301 Redirect – Video
Sometimes it’s necessary to move a page on your website or even your entire website from one domain to another. This video walks you through that steps necessary to accomplish that.
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Warning! Search Engine Algorithm Changes Detected!
When rankings vacillate and a website loses position for a conversion-critical keyword, it can be sheer pandemonium for businesses owners, corporate giants or affiliates alike. There are three things...
View ArticleSite-Reference's Weekly Search Roundup
We’d like to think that we at Site-Reference are keeping up with the latest in the search engine and marketing industry. However, sometimes we know it looks like we’re a little isolated. As of this...
View ArticleSite-Reference's Weekly RoundUp
Last week, our roundup focused on all things Search that was in the news. This week, we wanted to talk more about all things tech this week… be a little more geeky with our highlights; but before we...
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Google’s Love Affair With Authority Sites
In short, Google’s love affair with authority sites is based on the premise of reciprocity, relevance and commercial viability. It’s no secret, that Google’s search engine algorithms are stacked in...
View Article“Do Ads Affect Rankings?”
There seems to some confusion as to whether Ads do or do not play a significant role in Google Ranking Algorithm. During the initial release of the Farmer Update it was stated that Google is now using...
View ArticleGoogle's Newest Algorithm Change – 2011 (Video)
Google has, throughout their history, made changes to their search algorithms that always are designed at providing a better experience overall for users. This most recent change was intended to target...
View ArticleThe Great Google +1 Disaster, or Is It?
Since it’s launch a short time ago, Google +1 has caused some interest and buzz, but mostly it seemed to be a whole lot of to-do about nothing. Haven’t heard of it yet? Not sure what it’s all about?...
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